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OUR HISTORY

Our Timeline

A Mega History of a Mega Brand

Mega Global Corporation is a leading manufacturer and distributor of canned goods. It is the company behind MEGA SARDINES – the Number 1 Sardines Brand in the Philippines, and other innovative, high-quality and value-for-money products namely, MEGA CREATIONS Premium Sardines, MEGA TUNA, MEGA PRIME Canned Fruits and Vegetables, MEGA MACKEREL and PRIMO Sparkling Juice.

1975

Early fishing days in Bicol area. Wilmar Fishing was established.

1995

The fishing group relocated to Zamboanga.

Supplied to Manila-based canneries.

The company was renamed Mega Fishing Corporation.

1998

Ayala canning plant was built in Zamboanga City and became operational in year 2000.

2000

Fish meal plant was built.

Mega Sardines brand was launched.

2001

Because of its trademark catching-to-canning process, Mega Sardines’ was the first and only one to claim “the freshest sardines in a can”proposition.

2002

Talisayan canning plant was built.

2003

Launch of “Tatak Barko, Tatak Sariwa” campaign featuring Cesar Montano.

2006

First sardines brand to launch easy-tear pouch.

2007

Initially tried to operate using fish pump technology.

2011

Launched several innovations in the fishing and canning industry and eventually giving
Mega Sardines brand an edge versus its competitors.

2013

Mega Sardines achieved Brand Used Most Often (BUMO) status versus major players based on PSRC UAI Study.

2014

The company was again renamed as Mega Global Corporation to reflect its quest for globalization.

2015

Mega Sardines launched “Sari-sari ang Sarap Campaign”.

2017

Launched “Mega Sariwa, Mega Sarap. Tatak Barko.” campaign with a new endorser Piolo Pascual.

2017

Mega Global entered the Canned Fruits and Vegetables category with Mega Prime Quality.

2017

Mega Global launched new projects to cement its leadership in the market.

2019

Formally opened the
Mega Global Distribution Center in Valenzuela.

2019

Launched the first-ever National Sardines Day in November 24.

2020

Mega Sardines remained to be the Number 1 Sardines Brand in the Philippines, based on Kantar Worldpanel 2020.

2020

Celebrated 45 years in the business.

Be Part of the Mega Family

We are always on the lookout for partners who can help us distribute Mega Global Corporation products for the local and global market. We believe that premium quality products are best complemented with quality partnerships.

Get in Touch

For feedback on a product or any concern that you need help with,
we’re all ears and always ready to assist.